Lesson 4: Website Optimization

This lesson focuses on all the key pieces that make a great website. Alida will teach you guidelines for User Experience, SEO settings and message clarity to ensure your site is easy for your customers to access and use. She’ll also talk about how to keep your branding streamlined throughout your site to help you attract and keep those customers.

Guest Speaker: Alida Lee

Lesson four is all about website design and using your website as a marketing tool. Our guest speaker for this section is Alida Lee of Web Momster. Alida puts the "mom" in Web Momster. She is a website designer and marketing strategist catering to small local businesses. With 4 kids ranging in age from middle school to college, she is a master multitasker and knows how to get the job done! Alida is the recipient of the 2024 Greenville Community Votes Platinum Award for Website Design and the Gold Award for Marketing.