What to Expect.
How long is the course?
This course contains six lessons that will focus on various aspects of building and maintaining a successful brand for your business. These lessons will be released once weekly for the six week duration.
Each of the first five lessons is taught by a guest speaker. Our speakers for this year are all thriving entrepreneurs and small business owners in our service area. The final lesson is a guide to the Better Business Bureau. It's our hope that through this course you gain a better understanding of your own brand, what you can do to successfully market your brand and business, and what BBB can do to help you along the way!
After all lessons have been released, you’ll have access to the entire course to complete at your convenience.
How much time will each lesson take?
You can expect to spend around 1 hour on each lesson. Feel free to go at your own pace and return to each lesson as needed as you continue to work on your business' growth!
Do I have homework?
Along with the course content, you will receive a workbook to help guide you through the information. The workbook is the perfect place to take notes, jot down ideas, and keep track of the information you learn as you work through the course. This workbook is not something you’ll turn in at the end or be graded on. It is for you to use and keep on hand to help you with your branding and marketing endeavors even after the course is over.
Before starting each lesson, we’ll take a quick look at what the lessons will entail.